News and Media

Explore some of the latest trends and marketing strategies.
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5 Ways to Continuously Expand Your Online Following

Try these five methods for drawing more and more viewers to your business’s YouTube videos and growing your business in the process. There are many ways to increase viewer/subscriber loyalty on YouTube. Many of these activities will require time to manage but are free or inexpensive to use. 1. Include accurate and relevant keywords in...

The 5 Crucial Phases of Building a Team

Whether you’ve been managing a team for years or you’re joining one as a newbie, this approach has helped me establish trust and sustain success. Let’s talk about team building. It’s likely that throughout your career, you’ve done many activities to strengthen your team and thought about forming better organizations in your career. But it has never...

The 12 Parts of a Successful Signature Presentation

Discover the formula for crafting presentations that are reliable every time you give them. A Signature Presentation is a message that works for you no matter when, where or how you share it — speaking, in a webcast or webinar, facing one person across a desk or 100 people from a stage. This becomes the core of any...

How to Pinpoint the Best Social Media Platform for Your Business

Stop chasing shiny new social media platforms, and be consistent on a few. Snapchat, TikTok, Twitch, Instagram and now Clubhouse — it’s all a little overwhelming, isn’t it? So many entrepreneurs get into an anxiety-induced frenzy over which platform is right for their business. They start to have a “Fear of Missing Out” and jump onto the newest, shiniest...