In a world full of aggressive marketing, storytelling may be the one device that captures people’s attention for more than just a few seconds. Read on for tips and tricks to doing it well. In today’s tech-savvy society, people are increasingly jumping from one stimulus to the next to quench their thirst for entertainment and...
Quick — Think of an activity where you want to meet people, identify interests in common and lay the groundwork for seeing them again. Dating comes to mind. However, if you are in the investment, real estate, lending or insurance business you need to find prospects. Often this is done through involvement in the community and networking. The...
You don’t need a lifetime of experience to start a successful and helpful consulting business. Consulting has quickly become one of the most attractive ways to be your own boss. From providing online training sessions and seminars to one-on-one consultations with other entrepreneurs, there are several avenues available for consultants to make a living. Unfortunately, many people...
Four reasons why entrepreneurs should focus on growing their brand as much as they focus on growing their business. Growing a brand and growing a business often go hand in hand – but there are some differences. If you Google “the difference between brand and business,” you’ll find tons of results with a myriad of explanations of what actually is brand....
Are you ever bothered by people overwhelming you with too much help? For instance, imagine you’re at a department store, and the employee who greets you at the door doesn’t just say “If you need help, let me know,” and let you shop. Instead, they follow you around through every aisle, rattling off information about every article of clothing...
This success mindset curation process is achievable and rewarding. As business owners, I think it’s fair to say many of us feel most comfortable working with the tangibles. Written quotes and data-driven analytics are predictable, understandable, and provide a solid starting point for moving forward on action. In a similar vein, we’re typically adept at reading the...
Assuming that you’re willing to do the hard work and not afraid of sharing your ‘why,’ ‘how,’ and ‘what,’ these ideas might be exactly what you need to get started blogging. Are you seeking blogging inspiration to create content regularly? Blogging can be a fantastic tool to manage your content online, which results in organic traffic to grow...
During the spring wave of the coronavirus pandemic in 2020, almost half of all employees in the UK were working from home at least some of the time. Whilst this was, of course, a scary time for everyone, there was also a sense of banding together, battening down the hatches and maybe even a little excitement at being able...
It only takes one toxic worker to wreak havoc and negatively impact an entire workplace. Toxic coworkers not only make work dreadful and unpleasant, but they harm the productivity and morale of everyone around them. They create unnecessary drama, erode the culture, undermine the values of the company and destroy trust within the team. According...
6 steps that will set your consulting business up for success. Working for yourself rather than for an employer has its challenges, such as losing insurance benefits or a reliable paycheck. But it comes with trade-offs that, for many workers, outweigh the challenges: the ability to set your own schedule, choose your own projects, create...
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