News and Media

Explore some of the latest trends and marketing strategies.
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5 Reasons Your Brand Needs Its Own Spotify Playlist

A curated soundtrack will be music to your customers’ ears. With so many businesses competing against each other in one market, it can be hard to make your brand stand out. Likewise, trying to make a statement on social media is becoming all too common. So what can you do to get attention? Music streaming services have been popular for...

The social audio boom and how you can take advantage of it

Podcasts, specifically, have exploded in recent years, and Clubhouse trying to become the YouTube of audio. Are you already taking advantage of these platforms? It seems that lately they only talk about social audio . A few weeks ago, Clubhouse announced that it had closed a new round of financing (the amount was not disclosed) to respond to the...

Top social media tips for your coaching business

Being a successful coach can be summed up in one sentence: You’ve made a positive impact on your clients. And, establishing a solid social media presence can expand your reach even further. We’ll be talking about three of the most important tactics for creating a stellar social media strategy for your online coaching business: staying authentic, providing value,...

Ready for the hybrid workforce

The coronavirus pandemic has forever changed the way we work. Individuals with desk jobs, in particular, now have more options in terms of where they work and live, and how they manage their time. Some will return to onsite facilities, while others will remain in home offices. Organizations are now called to support a hybrid...

How to Navigate the Post-Covid Landscape

As entrepreneurs face a still uncertain business landscape, four industries are charting a forward-looking course. Covid has altered just about everything it’s touched. And it’s not done transforming the world just yet. The end of the pandemic may be in sight, but the fallout it caused will be felt well into the future. After the experiences...

Email Marketing for Consultants

It’s not what you say, it’s how you say it. I think we’ve all heard this saying before at least once in our lives. And the truth is when it comes to business, both are equally important. As a consultant, you already know that how well you communicate with your existing and potential clients could...

You Are Not a Leader Until You Face These 5 Pains

Here are the five rites of passage that every leader must go through, why they’re so difficult and why they’re essential to creating the business of your dreams. It’s not often that every business owner across the globe is faced with the same challenge at the same time. Although the pandemic hit different businesses in a variety...